Are These Two Mindset Challenges Keeping You Broke? (Spoiler: They Probably Are)

Raise your hand if this sounds familiar – you’re an intelligent, driven woman with a dream. You’re passionate about your business and putting in the work. You’re learning everything you can about marketing, networking, and building a successful brand. But something feels off. You’re hustling, but the results just aren’t there.

You probably think you’re not cut out for this or are doing something wrong. Your marketing isn’t effective, your prices are too high, or your website needs a complete overhaul.

But what if the problem isn’t your business strategy at all? What if the biggest thing holding you back is your mindset?

At Seriously Savvy, we’ve helped women entrepreneurs just like you. And we see it all the time: talented, capable women unknowingly sabotaging their success because of two common mindset challenges: Fear and Scarcity.

1. Fear

Fear is sneaky, and we all deal with it. I am anxious as I write this post. It whispers doubts in your ear and makes you imagine the worst possible outcomes. It kills your confidence. It keeps you playing small and stops you from taking the risks you need to take to grow your business.

• Afraid of failing? Fear might be saying things like, “What are you thinking? No one will buy that!” or “You’re going to fall flat on your face, and everyone will laugh at you.” These thoughts can keep you from putting yourself out there – things like sending that sales email, launching that new offer, or reaching out to that dream client suddenly feel impossible. Fear makes you freeze up and stay hidden, even when you know taking action is crucial.
• Feeling like a fraud? That nagging voice that says you’re not qualified, not experienced enough, and that you’ll be exposed as a phony? That’s fear, too. It’s called imposter syndrome, and it’s incredibly common among entrepreneurs. It makes you second-guess yourself, downplay your accomplishments, and constantly worry that you’re not good enough, even when you have evidence to the contrary. Imposter syndrome can make you feel like you’re continually waiting to be “found out,” even when you’re doing great work.
• Scared of what might happen? The “what ifs” can be paralyzing. What if you invest time and money in this new project, and it flops? What if you put yourself out there and get rejected? What if you make a mistake and ruin everything? Fear of the unknown can keep you stuck in analysis paralysis, preventing you from making decisions or taking action. It creates a sense of uncertainty and anxiety that can be incredibly draining and discouraging.

It’s okay to be scared. Everyone feels fear sometimes, and some of us a lot of the time. But you can’t let fear control you. You’re going to make mistakes – everyone does! The key is to view those mistakes as learning opportunities and keep moving forward. As the saying goes, “You miss 100% of the shots you don’t take.” So, take the shot! You’ll never know what you can achieve if you don’t jump in with both feet and see where it goes.  

2. Scarcity

Scarcity is the belief that there’s not enough to go around – not enough clients, money, time, or success. It’s a dangerous mindset that can keep you stuck and prevent you from reaching your full potential.

• Always worried about money? That’s scarcity whispering in your ear, convincing you there’s not enough to go around. It can lead you to make decisions from fear rather than confidence. You might be undercharging for your services because you’re afraid of losing clients or constantly chasing every dollar, instead of focusing on building a sustainable business that sells products or services you love. Scarcity can also make you hyper-aware of what others are doing, leading to constant comparisons and feelings of inadequacy. It creates a never-ending cycle of “not enough” that can be exhausting and demoralizing.
• Playing it safe? Scarcity can be a dream killer. It whispers that your dreams are unrealistic, that you should be grateful for what you have, and that aiming higher is risky, foolish, and too hard. It might convince you to stick with the familiar, even if it’s not fulfilling, because at least it’s “safe.” This mindset can keep you trapped in a comfort zone that feels more like a cage, preventing you from experiencing the true joy and fulfillment that comes with pursuing your passions, aiming high, and achieving your goals.

The truth is that the universe is abundant. There’s more than enough success, wealth, and happiness to go around. But you have to believe it.. When you focus on scarcity, lack, and limitation, you’re telling the universe that that’s what you want more of. You’re unknowingly closing yourself off to opportunities and blocking the flow of abundance you deserve.

Choose to focus on abundance. Believe in the infinite possibilities that exist for you and your business. Believe in your value, unique talents, and ability to create your desired success. When you shift your mindset from one of scarcity to one of abundance, you open yourself to a world of possibilities. You will attract new clients, opportunities, and resources. You will suddenly see that you don’t need to work harder; you just need to believe in yourself.  When you stop playing small, you start making decisions from a place of confidence and power rather than fear and lack. And most importantly, you create a life and business of true fulfillment and joy.

Changing Your Mindset

Do any of these sound familiar? As entrepreneurs, we often get caught up in the hustle—building our client base, perfecting our marketing, and competing on price. We often overlook the fact that the biggest obstacle to our success isn’t external; it’s our mind. We may be unknowingly sabotaging ourselves by not dreaming big enough or believing in the value we offer.

If this sounds familiar, know that you’re not alone. Changing deeply ingrained thought patterns takes daily time and effort. Many of these limiting beliefs originate in childhood, and it may take years of consistent effort to shift your mindset to a more confident and positive place. Here are a few strategies you can use to silence those negative thoughts and reclaim your power:

1. Awareness: Pay attention to your thoughts. What recurring negative themes and beliefs are holding you back?
2. Challenge: Question those limiting beliefs. Are they true, or are they just old stories you heard someone say and then repeated to yourself?
3. Reframe: Consciously replace negative thoughts with positive, empowering ones. Affirm your value, your capabilities, and your potential for success.  You are enough.
4. Practice: Mindset work is an ongoing practice. Be patient with yourself, celebrate your progress, and commit to showing up consistently.

The journey may be challenging, but the rewards – a thriving business, unshakeable confidence, and a life filled with abundance – are worth it.I am passionate about helping women entrepreneurs like you break through mindset barriers and create the thriving businesses you deserve. Currently, I am offering my complimentary Business Marketing Blueprint, which begins by aligning your mind with your desired success. Download it today. If you want more articles like these, please subscribe to my publication to get them automatically in your inbox.